Wealthfront surveyed more than 1,000 clients to understand how millennials felt about their financial futures 10 years after the Great Recession. We found that despite stalled careers and anxiety about the economy, many millennials still feel successful and "on track" to meet their financial goals today.


Millennials came of age during the Great Recession of 2008, a time of economic turmoil, angst, and doomsday headlines blaring bleak futures. Now that a decade has passed, we wanted to check in to understand the impact the financial crisis had on our clients. We surveyed more than 1,000 clients* and conducted a number of in-depth interviews to determine how millennials feel about their financial futures.

While more than one-third (36%) of clients claim the financial crisis changed their career path and slowed their professional growth, the majority (77%) believe their current career is setting them up for long-term success. This is counter to the often-recycled narrative that all millennials are living in their parents’ basements or feeling stalled. Many, in fact, are thriving — though for some their path to success hasn’t been the most conventional.

Career Path Setting Millennials Up for Success

Wealthfront client Anna Krishtal is one of those people. Instead of getting a job after graduating in 2008, she earned a master’s degree and traveled abroad, eventually blending her passions of education and travel to become an internship coordinator for international students.

She says the market crashing pushed her to seek an alternate route. “I actually don’t think I’d be where I am today were it not for the financial crisis,” she says. “I don’t think that I would have believed that the life I’m living now was possible.”

Like Anna, many of our clients had to take alternate routes due to the recession, but most of them have one thing in common: rather than let the financial crisis derail their dreams, they actually became more ambitious and more future-oriented. They educated themselves and created solutions to their challenges. They redefined success — for them, it’s less about being wealthy and more about achieving financial security so that they have the flexibility to pursue their passions. But they also understand there are no guarantees in life.

When we zoomed out on the data about our millennial clients, here are some common themes we found:

They’re realistic about the future

Living through the financial crisis taught the vast majority of clients (71%) to pay more attention to their finances.

“I saw that nothing is guaranteed,” explains Anna. “So as much as I love my job, love the work I do, and am grateful for the income and the lifestyle, I don’t take any of it for granted.”

It also taught our clients to be on the lookout for the next downturn: 71% of clients worry we’ll experience an economic recession within the next three years. The youngest subset of millennials (ages 18-24) is the least concerned, while the middle subset (ages 25-31) is the most concerned.

Yet despite their concerns, nearly 2 out of 3 say they’re personally on track to meet their financial goals. In fact, 3 out of 4 clients say they’re still willing to take financial risks.

2/3 Wealthfront Clients Feel On Track

They’re ready for anything

Nearly all (81%) of those surveyed save money in an emergency fund, 71% don’t spend above their means, and 52% wait longer to make big purchases.

Wealthfront client Joyce Lee is a prime example. In 2009, she graduated in a tough job market and ended up moving home for five years. Eventually, she pivoted from education to pharmaceuticals, and now she and her husband have a house, retirement accounts, and an eight-month emergency fund.

“We learned to adapt,” she says, “and we learned to put in the work to get through it.”

How to Prepare for Another Recession

They’re feeling successful

Despite entering a difficult job market, nearly all clients (87%) are proud of what they’ve accomplished so far.

“I came out of college and the entire economy was collapsing,” says Wealthfront client Kelly Sherman. In the two years following his 2007 graduation, he watched half his coworkers get laid off. But instead of becoming discouraged, he sought ways to continue advancing. “I figured something out that worked for me,” he says. “That’s been an important learning — no matter the circumstances, it’s still in your hands, and possible, to find those opportunities for yourself.”

Kelly isn’t the only one with high hopes for the future: 71% of our millennial clients believe they’ll be more successful than their parents.

87% of Wealthfront Clients Feel Proud of Their Accomplishments

The kids are all right

Millennials get a hard time by the media for being the less ambitious generation, but not all of them are crashing with their parents and demanding avocado toast. Many of our clients came of professional age during one of the worst financial periods in modern history, but they’ve shown tremendous resilience. It was a rough start for them, but our data shows that these recession kids have weathered the storm and are confidently working towards a prosperous future.

We interviewed Wealthfront clients about their experience surviving the financial crisis of 2008 — how it shaped their professional and personal paths in life, their relationship with money, and their definition of success.

  • The financial crisis taught Anna Krishtal how to be flexible with personal goals and expectations, and how to prioritize happiness over wealth. Read Anna’s story here.
  • For Joyce Lee, adaptability, hard work, and thoughtful financial planning have allowed her to succeed in an unexpected career, buy a home, and begin planning for her future family. Read Joyce’s story here.
  • The recession opened the door to a more sustainable career path for Kelly Sherman, and taught him the value of taking initiative when pursuing his goals. Read Kelly’s story here.

*These are findings from a survey Wealthfront Advisers LLC (“Wealthfront Adviser”) conducted with 1,047 clients from August 9-20, 2018.

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About the author(s)

The Wealthfront Team believes everyone deserves access to sophisticated financial advice. The team includes Certified Financial Planners (CFPs), Chartered Financial Analysts (CFAs), a Certified Public Accountant (CPA), and individuals with Series 7 and Series 66 registrations from FINRA. Collectively, the Wealthfront Team has decades of experience helping people build secure and rewarding financial lives. View all posts by The Wealthfront Team