I am constantly amazed at how often people ask me, “Why can’t any bank or broker with a large budget hire a bunch of engineers and easily replicate Wealthfront?” The answer is simple: not all software is created equal. If it were, you probably wouldn’t be doing all your searches on Google and buying most things from Amazon. We believe our software is simply better than our competitors’.
Real World Example: Tax-Loss Harvesting
A great example of our superior software is tax-loss harvesting, an important feature Wealthfront pioneered in October 2012. The goal of our daily tax-loss harvesting service is to minimize investment taxes for our clients. The service does this by selling securities that are trading at a loss and replacing them with highly correlated securities, so you maintain the expected risk and return profile of your portfolio. Harvested losses can be used to lower your tax bill by offsetting long- and short-term capital gains in your investment accounts (including accounts outside of Wealthfront). Moreover, the tax code allows you to use $3,000 of losses to reduce ordinary income when the harvested losses exceed the capital gain amounts, with the remaining loss amount carried forward indefinitely.
When we shipped daily tax-loss harvesting, no one paid it much attention even though our research showed it could offer far more value than the substantial fees we save our clients (for more details please see Investment Fees Matter, But Taxes Matter Even More). It took more than a year and a half before any of our competitors were able to offer their own version of tax-loss harvesting, and as of this post, more than four years after our innovation, only 6 out of the 11 automated investment services offer even some form of tax-loss harvesting.
Although tax-loss harvesting is now acknowledged to be of great value, almost every article I read about automated investment services simply treats it as a checkbox item – a simple “do you have it or not?” After all, “it’s just software.” It’s shocking to me that people assume there are no differences among the various implementations.
The Proof Is in The Pudding
After spending two years without success trying to get an analyst or trade journal to do a competitive analysis on tax-loss harvesting, we finally decided to run an experiment ourselves this spring. We invested $100,000 each in Wealthfront and Schwab Intelligent Portfolios taxable accounts with comparable risk tolerances on April 1, 2016. We chose to invest $100,000 because Schwab has a $50,000 minimum for its tax-loss harvesting service (vs. $500 for Wealthfront) and we wanted a nice round number to make the results easier to understand.
Even we were shocked by the outcome.
The table below presents the amount of losses harvested and the pre-tax net of fee returns in each of the accounts after six months (as of September 30, 2016):
Schwab: No Harvesting Whatsoever
As you can see Schwab didn’t harvest any losses – not one dollar – in a period that had tremendous volatility including the huge downdraft from the Brexit results. And as I said before tax-loss harvesting generates most of its value when markets are volatile.
You may notice that Schwab generated a higher short-term pre-tax net of fee return than Wealthfront. As we have explained in numerous blog posts, Wealthfront is focused on maximizing after-tax returns, not pre-tax returns. We did not publish an after-tax net of fee return because it is dependent on the reader’s income, state of residence and amount of realized short and long-term capital gains. Wealthfront’s after tax, net of fee return should be significantly better than Schwab’s due to Wealthfront’s superior tax-loss harvesting (even if just applied against ordinary income), its use of more tax efficient asset classes (namely tax exempt bonds rather than corporate bonds and the exclusion of real estate) and more tax efficient rebalancing.
This raises a very obvious and very big question. How can Schwab claim they offer effective tax-loss harvesting when we have proof that they did not harvest any losses during a period of substantial volatility? That’s hard to answer because Schwab never specifically details how their tax-loss harvesting service works in their whitepaper on the subject.
So What Gives?
In our view most of the large incumbents in financial services don’t compete on the quality of their offerings, especially their software. Instead they rely on their sheer size and hefty advertising budgets to maintain a competitive advantage. If anything they think of software development as an expense center, one they want to minimize as much as possible in the interests of a better bottom line. They’re satisfied if their software is “good enough” to allow them to check the box that they offer a particular feature. But as we’ve shown with tax-loss harvesting, treating software as an afterthought is very bad for the financial health of your clients. If your tax-loss harvesting software can’t generate savings even during a highly volatile period like Brexit, then you probably shouldn’t be able to claim to offer the service.
Don’t Be Fooled By the Checkbox
Our initial service – a periodically rebalanced, diversified portfolio of low cost index funds – was not terribly sophisticated, but our value added was making it easy to use and inexpensive. I used to kiddingly say that we added very little value and priced our service accordingly. It was so simple that most people assumed that’s all software could do.
Over the past five years we have invested in the development of software that can dramatically improve our clients’ after tax returns and begun to provide financial advice that was previously only available through expensive advisors. But many people still think we only offer a basic diversified portfolio of index funds.
The beauty of software is how it improves over time. So competing with a technology leader is like trying to catch a moving target. Schwab introduced its automated investment service three years after we launched our first service – and guess what? It didn’t even do what we did three years prior. However, the real differentiator is not the ever widening gap in features, but the now measurable gap in financial results to clients.
Software Is Not A Commodity
There is a tremendous advantage to being the creator of a new software feature. It affords you the unique opportunity to observe how real clients use your software so you can make subtle improvements that are seldom apparent. Competitors who attempt to clone your product can only copy what they can see. We are now on the fourth generation of our tax-loss harvesting service while most of our competitors are still on their first generation service, and as you see from our results, it shows.
The most important thing you need to remember when evaluating software-based financial advisors is that all software is NOT created equal. In fact, some of it doesn’t seem to do anything at all.
This blog is powered by Wealthfront Software LLC (“Wealthfront”) and has been prepared solely for informational purposes only. Nothing in this communication should be construed as an offer, recommendation, or solicitation to buy or sell any security or a financial product. Any links provided to other server sites are offered as a matter of convenience and are not intended to imply that Wealthfront or its affiliates endorses, sponsors, promotes and/or is affiliated with the owners of or participants in those sites, or endorses any information contained on those sites, unless expressly stated otherwise.
Investment management and advisory services are provided by Wealthfront Advisers LLC (“Wealthfront Advisers”), an SEC registered investment adviser, and brokerage related products are provided by Wealthfront Brokerage LLC, a member of FINRA/SIPC. Wealthfront offers a free software-based financial advice engine that delivers automated financial planning tools to help users achieve better outcomes.
Wealthfront Advisers does not represent in any manner that the tax consequences described as part of its tax-loss harvesting service will be achieved or that Wealthfront Advisers’ tax-loss harvesting service, or any of its products and/or services, will result in any particular tax consequence. The tax consequences of the tax-loss harvesting service and other strategies that Wealthfront Advisers may pursue are complex and uncertain and may be challenged by the IRS. The information with regard to this service was not prepared to be used, and it cannot be used, by any investor to avoid penalties or interest.
The effectiveness of Wealthfront Advisers’ tax-loss harvesting strategy to reduce the tax liability of a Client will depend on a Client’s entire tax and investment profile, including purchases and dispositions in a Client’s (or Client’s spouse’s) accounts outside of Wealthfront Advisers and type of investments (e.g., taxable or nontaxable) or holding period (e.g., short- term or long-term).
Wealthfront Advisers’ investment strategies, including portfolio rebalancing and tax-loss harvesting, can lead to high levels of trading. High levels of trading could result in (a) bid-ask spread expense; (b) trade executions that may occur at prices beyond the bid ask spread (if quantity demanded exceeds quantity available at the bid or ask); (c) trading that may adversely move prices, such that subsequent transactions occur at worse prices; (d) trading that may disqualify some dividends from qualified dividend treatment; (e) unfulfilled orders or portfolio drift, in the event that markets are disorderly or trading halts altogether; and (f) unforeseen trading errors.
The performance of the new securities purchased through the tax-loss harvesting service may be better or worse than the performance of the securities that are sold for tax-loss harvesting purposes. The utilization of losses harvested through the strategy will depend upon the recognition of capital gains in the same or a future tax period, and in addition may be subject to limitations under applicable tax laws, e.g., if there are insufficient realized gains in the tax period, the use of harvested losses may be limited to a $3,000 deduction against income and distributions. Losses harvested through the strategy that are not utilized in the tax period when recognized (e.g., because of insufficient capital gains and/or significant capital loss carryforwards), generally may be carried forward to offset future capital gains, if any.
Wealthfront Advisers only monitors for tax-loss harvesting for accounts within Wealthfront Advisers. Clients are responsible for monitoring their and their spouse’s accounts outside of Wealthfront Advisers to ensure that transactions in the same security or a substantially similar security do not create a “wash sale.” A wash sale is the sale at a loss and purchase of the same security or substantially similar security within 30 days of each other. If a wash sale transaction occurs, the IRS may disallow or defer the loss for current tax reporting purposes.
All investing involves risk, including the possible loss of money you invest, and past performance does not guarantee future performance. Please see our Full Disclosure for additional details.
Wealthfront, Wealthfront Advisers and Wealthfront Brokerage LLC are wholly owned subsidiaries of Wealthfront Corporation.