Two months ago, we launched our Wealthfront FDIC-insured Cash Account with an annual percentage yield (APY) of 2.24%, which was already exponentially higher than the national average. Less than a month later — after over $1 billion in deposits — we bumped the APY up to 2.29%. Today, we’ve earned our clients over $5 million in interest, and we’re already back at it: our Wealthfront Cash Account now has an APY of 2.51% — the highest rate on the market*. That’s 0.26% more than Marcus Savings, 0.31% more than Ally Savings, and 0.51% more than Capital One 360*. It still comes with the same insurance protection that only Wealthfront offers: up to $1 million in FDIC coverage.
Source: www.bankrate.com, as of May 28, 2019
Not that we need to spell it out for you, but a higher APY is amazing news for Wealthfront clients. Whether you’re saving for your emergency fund, stashing away cash before you invest it, or building up the money you need for your next down payment, you’ll now earn even more on your extra cash to reach your goals faster.
Why do we keep raising the APY on our cash account? It’s simple — passing more on to our clients is in our company DNA. We fundamentally believe that your money should be making money for you, not your bank, and we’ve built our entire business around this belief. As our service scales, we benefit from cost savings that we’ll always pass on to you. When rates improve, that’s yours too. You’ve trusted us with over $1 billion dollars, which is the kind of growth that lets us turn the cash karma back around to you.
Your old bank just won’t do this. The 2.51% APY on our cash accounts might seem like just a nice thing, but it’s so much bigger than that — it’s symptomatic of everything that makes Wealthfront more transparent and client-driven. In the last quarter of 2018 alone, U.S. banks made over $59 billion in profits while your cash sat around in their accounts earning you next to nothing. The Wealthfront business model puts your interests first. That’s just not how traditional banks are built. What does your bank have that we won’t give you? Overdraft fees, account maintenance fees, and confusing services that force you to go into a branch or dial a call center. We doubt you’ll miss them.
Worried this news comes with some hidden downside? (It’s okay, we can’t blame you for not trusting financial institutions. You’ve seen their dark side.) Don’t sweat it — everything you love about your Wealthfront Cash Account is still there: up to $1M FDIC insurance, unlimited free transfers, and no fees. We’re here with purely good news today.
This is just the starting line for us. There are so many game-changing developments to come for our cash account. Next up on our roadmap: effortless transfers between your Wealthfront accounts, auto bill pay, direct deposit, and debit/ATM cards. We’ve heard what you want, we’ve imagined an integrated ecosystem of investment and cash accounts that gives it to you, and that’s become the true north we’re building toward every day. Watch this space — and enjoy the extra interest in the meantime.
*According to Bankrate.com, as of May 28, 2019
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The Cash Account Annual Percentage Yield (APY) is as of May 28, 2019. The APY may change at any time, before or after the Cash Account is opened.
Cash Account is offered by Wealthfront Brokerage LLC (“Wealthfront Brokerage”), a member of FINRA/SIPC. Neither Wealthfront Brokerage nor its affiliates is a bank. The cash balance in the Cash Account is swept to one or more program banks where it earns a variable rate of interest and is eligible for FDIC insurance. FDIC insurance is not provided until the funds arrive at the program banks. FDIC insurance coverage is limited to $250,000 per qualified customer account per banking institution. Wealthfront Brokerage uses more than one program bank to ensure FDIC coverage of up to $1 million for your cash deposits. For more information on FDIC insurance coverage, please visit www.FDIC.gov. Customers are responsible for monitoring their total assets at each of the program banks to determine the extent of available FDIC insurance coverage in accordance with FDIC rules. The deposits at program banks are not covered by SIPC.
Investment management and advisory services are provided by Wealthfront Advisers LLC (“Wealthfront Advisers”), an SEC registered investment adviser, and financial planning tools are provided by Wealthfront Software LLC (“Wealthfront”).
Wealthfront, Wealthfront Advisers and Wealthfront Brokerage are wholly owned subsidiaries of Wealthfront Corporation.
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