At Wealthfront, we’re building the future of financial advice. Our clients live their lives through technology, so we believe that great financial advice should be automated and accessible with just a few taps on a smartphone. We’re constantly looking for ways to make the Wealthfront experience on mobile easier, more delightful and more secure, so today we’re thrilled to announce support for Face ID on the new iPhone X.
Face ID is new technology that unlocks your iPhone X by using infrared and visible light scans to uniquely identify your face. Wealthfront is one of the first financial services companies to implement Face ID, and we couldn’t be more excited to add another way to ensure your security. And for those lucky enough to get the iPhone X today, we encourage you to check it out.
This is the second innovation we’ve adopted focused on facial recognition. Earlier this year we introduced our college planning feature within our financial planning solution. To make the experience more personal, we invite you to upload a photo of your child into your plan. We do the cropping and centering for you via Apple’s machine learning-based face detection so you can upload in one tap.
At Wealthfront our goal is to help you live the life you want, and we do that by delivering sophisticated financial solutions and innovative product experiences. We’re excited to leverage Apple’s latest technology, and we’ll continue to take advantage of new features that help make our mobile experience even better for our clients.
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