At Wealthfront, we’re always working hard to provide the best possible service for our clients. However, as we get into the cold winter months, we wanted to take a moment to just say thank you. 2013 has been an amazing year for Wealthfront, and we know that success stems directly from the trust & support that our clients have placed in us.
In 2013, Wealthfront continued its strategy of marrying financial expertise with incredible software talent. Burt Malkiel, our Chief Investment Officer, spearheaded a significant enhancement to our investment mix the first week of March. In June, Charley Ellis, a passionate advocate of investor rights and index investing, joined our investment team.
Our software team saw tremendous growth in 2013 as well, adding key executives Elliot Shmukler, Avery Moon, Maya Grinberg and Andy Johns. In fact, if you go to the new Wealthfront Engineering page, you can see in realtime the contributions our software engineers make every day towards improving the service.
Everyone Deserves Sophisticated Financial Advice
This year also saw the launch of several significant improvements to our investing service. Wealthfront now takes into account both before-tax and after-tax returns into its portfolio analysis, providing different investment mixes for taxable and retirement accounts. Most recently, Wealthfront launched the next level of tax loss harvesting with the introduction of the Wealthfront Tax-Optimized US Index Portfolio.
All of the above, of course, we deliver at an exceptionally low cost. No commissions. A flat rate of 0.25% of assets under management.
Wealthfront also continues to provide advice to help boost the careers of our clients. Andy Rachleff published the Silicon Valley Career Guide, full of advice on how best to manage a career in technology with a list of 100 Career Launching Technology Companies. Andy also published the Wealthfront Equity Plan, our recommendation for founders and investor on how to structure equity compensation for startup companies.
A Big 2013, With An Even Bigger Future
2013 has been a transformational year for Wealthfront, as it grew more than 350% from under $100M in assets to over $450M (and it’s not over yet). But the truth is, our success has been based on the trust and confidence that our clients have put into our service. We work every day to earn that trust, and we are grateful for that opportunity.
Happy Holidays from the entire Wealthfront Team!